The link between the adult content industry and cryptocurrency has become more apparent over the past few years. A lot of interesting ventures have been launched in this regard, yet very few of them have been even somewhat successful. With the introduction of Vice Industry Token, things will undoubtedly change pretty quickly. Even Playboy Enterprises, Inc. is interested in this new crypto token.

The Potential of Vice Industry Token

It has become apparent that there is an interesting connection between porn and cryptocurrency. Whereas the internet is for porn, it’s also for cryptocurrency as a new form of money. If both of these concepts can come together in a meaningful way, fireworks are bound to happen sooner or later. Right now, the Vice Industry Token appears to be all the rage.

More specifically, it seems Playboy Enterprises has taken a keen interest in what this crypto token can bring to the table. The goal is to allow this token – as well as a few other cryptocurrencies – to act as a payment method for the Playboy.tv service. To do so, the company is building an online payment wallet capable of supporting VIT and the other supported cryptocurrencies.

In doing so, Playboy.tv becomes the first of the parent company’s media platforms to feature this new digital wallet. Supporting the Vice Industry Token appears to be of great interest to Playboy Enterprises as of right now, which comes as a surprise to most people. Alas, even established brands like Playboy need to keep tabs on innovative developments, especially when they have to do with payments and cryptocurrencies.

With this new token – along with the other supported currencies – users can access the brand’s exclusive content, pay for Playboy TV’s original content, comment on the site, and vote for content. The integration of VIT will also allow users to earn money for watching Playboy.tv content, which is something a lot of people will undoubtedly show a keen interest in. Getting paid to watch adult content will revolutionize the industry as a whole.

Reena Patel, Chief Commercial Officer at Playboy Enterprises, commented:

As the popularity of alternative payment methods continues to grow around the world, along with the reach Playboy’s digital platforms, we felt it was important to give our 100 million monthly consumers increased payment flexibility. This innovation gives the millions of people who enjoy our content, as well as those in the future who participate in our casual gaming, AR and VR platforms, more choices with regard to payment and in the case of VIT, an opportunity to be rewarded for engaging with Playboy offerings.

With a major partner on board at such an early stage, it will be quite interesting to see what the future holds for Vice Industry Token. Playboy Enterprises is one of the biggest names in the world of adult content today. This also paints an interesting future for blockchain technology and digital assets as a whole. For now, we will have to wait and see when Playboy’s new digital wallet comes to market. That should happen before the end of 2018, though no official date has been announced just yet.