Since 2021, the world of sports has seen a surge in crypto sponsorship deals, with soccer emerging as the clear leader. With 33 deals, soccer clubs like Manchester United, Chelsea FC, and Inter Milan were early adopters of crypto partnerships. Crypto companies have also made their mark on global soccer […]
Tag: Sports
Crypto Sports Sponsorships See Dramatic Shifts Since 2021
Since 2021, the world of sports sponsorships has witnessed 92 crypto-related deals, with the latest data as of September 2024 revealing significant fluctuations driven by market conditions. This year alone saw 26 new sponsorships signed, while 16 deals from previous years remain active. However, only 28.3% of the total 92 […]